Solving Product: Reveal Gaps, Ignite Growth, and Accelerate Any Tech Product with Customer Research (Lean B2B) by Étienne Garbugli

Solving Product: Reveal Gaps, Ignite Growth, and Accelerate Any Tech Product with Customer Research (Lean B2B) by Étienne Garbugli

Author:Étienne Garbugli [Garbugli, Étienne]
Language: eng
Format: epub
Publisher: Étienne Garbugli
Published: 2020-08-11T04:00:00+00:00


No matter what ratio you choose, ensuring balance between expansion and improvement opportunities will help to ensure that you make progress.

The better your team is at defining and delivering new value to the market, the faster you’ll grow.

Let’s keep growing!

Chapter 16 – Finding Valued Product Improvements

Your business is growing. Use the following techniques to identify valued product improvements to increase customer engagement and monetization.

“Doing product configuration right means you design a product with the right features for a segment—that is, just the features customers are willing to pay for.” – Madhavan Ramanujam and Georg Tacke



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